KALEOS
CAMPAIGN DEVELOPMENT
FW 2023 Campaign for a Contemporary eyewear with a special focus on shape.
Team
Directed & Produced: Bualié @bualie_
DOP: Lucas Hope @lucashopedotcom
Gaffer: Joan Sanso @joansanso
Photography: Nua Gali @nuagali
Light & digital assistant: Adrià Fabregat @adriafabregat
PA: Anna Salgado @annasalgado21
Styling_ Miguel Padial @miguel_padial_
Stylist assistant: Claudia Roca @claudiaroca__
MUAH: Lara Güell @laraguell
Edit: Aleix Areiku @areicuts
Sound Design: Lavern @_lavern.co
Color grading: 7CC @setcents
Rental: @lacapsularental @napalmrentals
Talent: Angelika Wierzbicka (@angelikawierzbicka) from Sight Management (@sightmanagement) and Spencer (@xpcncer_) from Mad Models Management (@madmodelsmgmt)
Location: Vasto Gallery @vasto_gallery
Kaleos Team:
Creative Director: Claudia Brotons @claudiabg
Graphic Designer: Anna Paredes @_annawalls
Image & Casting: Laura Egea @egealaura
DOP: Lucas Hope @lucashopedotcom
Gaffer: Joan Sanso @joansanso
Photography: Nua Gali @nuagali
Light & digital assistant: Adrià Fabregat @adriafabregat
PA: Anna Salgado @annasalgado21
Styling_ Miguel Padial @miguel_padial_
Stylist assistant: Claudia Roca @claudiaroca__
MUAH: Lara Güell @laraguell
Edit: Aleix Areiku @areicuts
Sound Design: Lavern @_lavern.co
Color grading: 7CC @setcents
Rental: @lacapsularental @napalmrentals
Talent: Angelika Wierzbicka (@angelikawierzbicka) from Sight Management (@sightmanagement) and Spencer (@xpcncer_) from Mad Models Management (@madmodelsmgmt)
Location: Vasto Gallery @vasto_gallery
Kaleos Team:
Creative Director: Claudia Brotons @claudiabg
Graphic Designer: Anna Paredes @_annawalls
Image & Casting: Laura Egea @egealaura
outline/ˈaʊtlʌɪn/
noun: a line or set of lines enclosing or indicating the shape of an object in a sketch or diagram. A general description or plan showing the essential features of something but not the detail.
noun: a line or set of lines enclosing or indicating the shape of an object in a sketch or diagram. A general description or plan showing the essential features of something but not the detail.
In the new collection, they embrace change and progress, vowing to take the shape exploration to new and daring heights. As the brand matures and evolves, so do the frames we present. Fall-Winter 23 is an homage to KALEOS’ obsession with shape and the evolution around it.
Evolutionary Shapes.
Midnight
Photographic exploration: researching midnight, for midnight, with midnight, at midnight.
Jorge Roig
Identity and website based on the experience of going to the movies
Poetic Array
DNA for the mother of thoughts, clothes, & expressions on sensitivity.